PNG Puma Rugby 7’s
Puma Energy approached Media Playground to produce a campaign communicating the core value and aspirations of Puma Energy. Capitalising on the existing alliance between Puma Energy and The PNG Rugby Sevens, Media Playground harnessed the immense social impact that sporting culture has on consumer behaviour.
Application
Media Playground positioned Puma Energy as the key to success and change, with powerful digitally manipulated imagery of The PNG Rugby Sevens. The campaign was designed for a range of applications, including posters, banners, billboards and print advertisements.
